We work with DMOs, municipal partners, and community organisations across Pennsylvania and beyond. Our approach is grounded in real audience data — not assumptions about what cyclists want, but four years of evidence about who this audience actually is, what moves them, and what it takes to reach them.
i.
As consultants.
DMO and municipal engagements on cycling-tourism development — communication strategy, event economics, hospitality and services infrastructure, and the road and table feeding revenue model that makes cycle tourism economically meaningful for local communities.
Our survey data tells us that 58% of this audience is aged 55–74 with household incomes above $100k, spending $75–$200 per person per day. Communities that make themselves genuinely cycling-friendly — in infrastructure, welcome, and local knowledge — are the ones this audience recommends to each other. Today's bikepacker is tomorrow's cycle tourist, the higher-spending visitor.
ii.
As grant co-applicants.
We develop Great American Getaway Co-Op applications with you from concept through submission. Content production and audience research included. This is a route to funded activity that doesn't require you to find new budget — the grant creates both the occasion and the funding.
We bring the research, the content capability, and an audience of 5,000 self-identified bike tourists. You bring the regional knowledge and the destination. Together we build an application that's grounded in real data about the audience you're trying to reach.
iii.
As your content creator.
On grants you lead, we deliver the 50% creator-engagement requirement — editorial, photo, and video — through our website and YouTube channel. Independent editorial content distributed through a trusted cycling audience.
Our survey shows that peer recommendations influence 67% of destination decisions, and independent written content 55%. DMO and video content come in at around 30%. The gap is trust. Content that reads as a recommendation — not an advertisement — is what moves this audience.
From our 2026 bicycle tourism survey · n=249
93% of respondents are planning or considering a multi-day cycling trip in the next 12 months. 75% name Pennsylvania as a priority destination. 94% are willing to travel two hours or more to reach a ride start — placing Endless Mountains, the GAP, and the D&H Rail-Trail within easy reach of Philadelphia, New Jersey, and New York.
Let's talk about your region.
We're currently working with DMO partners across Pennsylvania. Get in touch to explore what a partnership could look like for your destination.
Contact Bike Travel →